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Tobacco Company Profile - ITC

Published on: Dec 2016 | From USD $975 | Published By: GLOBAL DATA | Number Of Pages: 27

Tobacco Company Profile - ITC

Summary
ITC is one of India's foremost private sector corporations and the largest manufacturer of cigarettes in India, with over 75% of the national market. It also has substantial interests in leaf tobacco both at home and abroad. ITC is active in all aspects of the tobacco business, including tobacco growing, processing and leaf export, besides manufacturing cigarettes in India and abroad. It also undertakes contract manufacture and exports cigarettes to various countries. The company has developed extensive interests in other sectors including other FMCG, agri-business (leaf tobacco and foods), paper board, packaged paper and hotels.

Key Findings
- ITC's global cigarette sales are estimated at 71.3 billion pieces in 2015/16
- ITC has remained one of the Indian leading exporters of cigarettes, with exports currently estimated at just under three billion pieces annually
- The company controls 75.5% share of the national market in 2015/16
- It owns 59% of Surya Nepal, the leading cigarette company in Nepal

Synopsis
Tobacco Company Profile - ITC is an analytical company report provides extensive and highly detailed current and future market trends in the cigarette market. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption.

Reasons To Buy

Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market. Identify the areas of growth and opportunities, which will aid effective marketing planning. The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers. Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.

1 Introduction
2 Key Company Facts
3 Corporate Structure
3.1 Ownership
3.2 Organization
4 Financial Highlights
5 Cigarette Business Review
5.1 Overview
5.2 India
5.3 International Markets
6 Company Strengths, Strategies and Performance
7 Appendix
7.1 What is this Report About?
7.2 Product Category Coverage
7.3 Methodology
7.4 Disclaimer

Figure 1: ITC: Business Operation by Division/Sector, 2015/16
Figure 2: Methodology

SECONDARY RESEARCH
Secondary Research Information is collected from a number of publicly available as well as paid databases. Public sources involve publications by different associations and governments, annual reports and statements of companies, white papers and research publications by recognized industry experts and renowned academia etc. Paid data sources include third party authentic industry databases.

PRIMARY RESEARCH
Once data collection is done through secondary research, primary interviews are conducted with different stakeholders across the value chain like manufacturers, distributors, ingredient/input suppliers, end customers and other key opinion leaders of the industry. Primary research is used both to validate the data points obtained from secondary research and to fill in the data gaps after secondary research.

MARKET ENGINEERING
The market engineering phase involves analyzing the data collected, market breakdown and forecasting. Macroeconomic indicators and bottom-up and top-down approaches are used to arrive at a complete set of data points that give way to valuable qualitative and quantitative insights. Each data point is verified by the process of data triangulation to validate the numbers and arrive at close estimates.

EXPERT VALIDATION
The market engineered data is verified and validated by a number of experts, both in-house and external.

REPORT WRITING/ PRESENTATION
After the data is curated by the mentioned highly sophisticated process, the analysts begin to write the report. Garnering insights from data and forecasts, insights are drawn to visualize the entire ecosystem in a single report.

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