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Energy Drinks In Scandinavia

Published on: Nov 2016 | From USD $350 | Published By: MARKETLINE REPORTS | Number Of Pages: 32

Energy Drinks in Scandinavia

Summary

Energy Drinks in Scandinavia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the Scandinavia energy drinks market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Highlights

The energy drinks market consists of the retail sale of various energy drinks. Energy drinks are defined as soft drinks with energy-enhancing properties; mainly carbonated and containing stimulants such as caffeine, taurine, guarana, glucuronolactone, yerba mate, along with glucose syrup (corn syrup) and maltodextrin. Energy drinks may also contain B complex group vitamin combinations. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the compilation of this report have been calculated using 2015 annual average exchange rates.
- The Scandinavian energy drinks market generated total revenues of $831.6m in 2015, representing a compound annual growth rate (CAGR) of 7.1% between 2011 and 2015.
- Market consumption volume increased with a CAGR of 11.4% between 2011 and 2015, to reach a total of 123.3 million liters in 2015.
- Emphasis on the healthiness of energy drinks is an important factor in consumer preference in the Scandinavian market. Moreover, increased tax on sugary drinks largely affected the energy drinks market growth in Finland, with a CAGR of 4.2% during 2011-2015.

Scope

- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the energy drinks market in Scandinavia
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the energy drinks market in Scandinavia
- Leading company profiles reveal details of key energy drinks market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Scandinavia energy drinks market with five year forecasts by both value and volume

Reasons to buy

- What was the size of the Scandinavia energy drinks market by value in 2015?
- What will be the size of the Scandinavia energy drinks market in 2020?
- What factors are affecting the strength of competition in the Scandinavia energy drinks market?
- How has the market performed over the last five years?
- Who are the top competitiors in Scandinavia's energy drinks market?

Table of Contents
Executive Summary
Market value
Market value forecast
Market volume
Market volume forecast
Geography segmentation
Market share
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market volume
Market Segmentation
Geography segmentation
Market share
Market distribution
Market Outlook
Market value forecast
Market volume forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Carlsberg A/S
The Coca-Cola Company
Red Bull GmbH
Tru Blu
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine

List of Tables
Table 1: Scandinavia energy drinks market value: $ million, 2011–15
Table 2: Scandinavia energy drinks market volume: million liters, 2011–15
Table 3: Scandinavia energy drinks market geography segmentation: $ million, 2015
Table 4: Scandinavia energy drinks market share: % share, by value, 2015
Table 5: Scandinavia energy drinks market distribution: % share, by value, 2015
Table 6: Scandinavia energy drinks market value forecast: $ million, 2015–20
Table 7: Scandinavia energy drinks market volume forecast: million liters, 2015–20
Table 8: Carlsberg A/S: key facts
Table 9: Carlsberg A/S: key financials ($)
Table 10: Carlsberg A/S: key financials (DKK)
Table 11: Carlsberg A/S: key financial ratios
Table 12: The Coca-Cola Company: key facts
Table 13: The Coca-Cola Company: key financials ($)
Table 14: The Coca-Cola Company: key financial ratios
Table 15: Red Bull GmbH: key facts
Table 16: Tru Blu: key facts List of Figures
Figure 1: Scandinavia energy drinks market value: $ million, 2011–15
Figure 2: Scandinavia energy drinks market volume: million liters, 2011–15
Figure 3: Scandinavia energy drinks market geography segmentation: % share, by value, 2015
Figure 4: Scandinavia energy drinks market share: % share, by value, 2015
Figure 5: Scandinavia energy drinks market distribution: % share, by value, 2015
Figure 6: Scandinavia energy drinks market value forecast: $ million, 2015–20
Figure 7: Scandinavia energy drinks market volume forecast: million liters, 2015–20
Figure 8: Forces driving competition in the energy drinks market in Scandinavia, 2015
Figure 9: Drivers of buyer power in the energy drinks market in Scandinavia, 2015
Figure 10: Drivers of supplier power in the energy drinks market in Scandinavia, 2015
Figure 11: Factors influencing the likelihood of new entrants in the energy drinks market in Scandinavia, 2015
Figure 12: Factors influencing the threat of substitutes in the energy drinks market in Scandinavia, 2015
Figure 13: Drivers of degree of rivalry in the energy drinks market in Scandinavia, 2015
Figure 14: Carlsberg A/S: revenues & profitability
Figure 15: Carlsberg A/S: assets & liabilities
Figure 16: The Coca-Cola Company: revenues & profitability
Figure 17: The Coca-Cola Company: assets & liabilities

SECONDARY RESEARCH
Secondary Research Information is collected from a number of publicly available as well as paid databases. Public sources involve publications by different associations and governments, annual reports and statements of companies, white papers and research publications by recognized industry experts and renowned academia etc. Paid data sources include third party authentic industry databases.

PRIMARY RESEARCH
Once data collection is done through secondary research, primary interviews are conducted with different stakeholders across the value chain like manufacturers, distributors, ingredient/input suppliers, end customers and other key opinion leaders of the industry. Primary research is used both to validate the data points obtained from secondary research and to fill in the data gaps after secondary research.

MARKET ENGINEERING
The market engineering phase involves analyzing the data collected, market breakdown and forecasting. Macroeconomic indicators and bottom-up and top-down approaches are used to arrive at a complete set of data points that give way to valuable qualitative and quantitative insights. Each data point is verified by the process of data triangulation to validate the numbers and arrive at close estimates.

EXPERT VALIDATION
The market engineered data is verified and validated by a number of experts, both in-house and external.

REPORT WRITING/ PRESENTATION
After the data is curated by the mentioned highly sophisticated process, the analysts begin to write the report. Garnering insights from data and forecasts, insights are drawn to visualize the entire ecosystem in a single report.

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