MIR Announces the Publication of its Research Report – Global Root Beer Market 2017-2021
MIR recognizes the following companies as the key players in the global root beer market: Anheuser-Busch InBev, Boston Beer, F.X. Matt Brewing, and Small Town Brewery.
Other Prominent Vendors in the market are: East 9th Brewing, Forbidden Root Restaurant and Brewery, Iconic Brewing, Mission Brewery, Molson Coors Brewing, and Sprecher Brewing.
Commenting on the report, an analyst from MIR’s team said: “The latest trend gaining momentum in the market is increasing prominence of root beer floats. The increasing prominence of root beer floats among the consumers in will have a positive impact on the growth of the market during the forecast period. This trend has become popular among consumers. Some of the popular root beer floats, include Baileys float, Barbarian, Black and Brown, Dirk Diggler, and others. Bartenders in countries such as the US and the UK are increasingly using root beer in cocktails. The practice of using root beer with ice creams to make root beer floats is growing.”
According to the report, one of the major drivers for this market is new product launches. One of the drivers of the global root beer market is the launch of new products. The players operating in the market are coming up with new products to meet consumer demands and to increase their revenue streams.
Further, the report states that one of the major factors hindering the growth of this market is campaigns against alcohol consumption. The campaigns against alcohol consumption that are launched by various organizations in many countries pose as a challenge that for the market's growth. Many social and regulatory organizations around the globe have launched various campaigns against alcohol consumption as the instances of alcohol abuse by younger population and accidents related to alcohol is increasing., Many foundations such as Mothers against Drunk Driving, the American Medical Association, and the National Center on Addiction and Substance Abuse are actively involved in discouraging alcohol consumption in the US.
About Root Beer
Traditionally root beer is made from sassafras tree, and it can be either alcoholic or non-alcoholic. It can contain caffeine or can be decaffeinated. The root beer is more popular in the North American region and is produced extensively in the US and Canada. Root beer is the fastest growing segment among craft beers in the US. The global beer market is undergoing gradual consolidation because of the presence of mature markets in North America and Western Europe.
MIR’s analysts forecast the global root beer market to grow at a CAGR of 5.82% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global root beer market for 2017-2021. To calculate the market size, the report considers the sale of alcoholic root beer products to individual consumers.
The market is divided into the following segments based on geography:
MIR's report, Global Root Beer Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
• Anheuser-Busch InBev
• Boston Beer
• F.X. Matt Brewing
• Small Town Brewery
Other prominent vendors
• East 9th Brewing
• Forbidden Root Restaurant and Brewery
• Iconic Brewing
• Mission Brewery
• Molson Coors Brewing
• Sprecher Brewing
• New product launches
• For a full, detailed list, view our report
• Campaigns against alcohol consumption
• For a full, detailed list, view our report
• Increasing prominence of root beer floats
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2021 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
Table of Contents
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Research Methodology
PART 04: Introduction
â¢ Market outline
PART 05: Market landscape
â¢ Market overview
â¢ Global beer market
â¢ Global root beer market
â¢ Five forces analysis
PART 06: Market segmentation by product
â¢ Global decaffeinated root beer market
â¢ Global caffeinated root beer market
PART 07: Market segmentation by distribution channel
PART 08: Geographical segmentation
â¢ Root beer market in the Americas
â¢ Root beer market in EMEA
â¢ Root beer market in APAC
PART 09: Key leading countries
â¢ Root beer market in the US
â¢ Root beer market in Germany
â¢ Root beer market in the UK
â¢ Root beer market in France
PART 10: Decision framework
PART 11: Drivers and challenges
â¢ Market drivers
â¢ Market challenges
PART 12: Market trends
â¢ Increasing prominence of root beer floats
â¢ Demand for low alcohol content in beer
â¢ Use of root beer flavor in other spirit segments
PART 13: Vendor landscape
â¢ Competitive scenario
â¢ Anheuser-Busch InBev
â¢ Boston Beer
â¢ F.X. Matt Brewing
â¢ Small Town Brewery
â¢ Other prominent vendors
PART 14: Appendix
â¢ List of abbreviations
List of Exhibits
Exhibit 01: Global root beer market in global beer market 2016: An overview
Exhibit 02: Global beer market 2016-2021 ($ billions)
Exhibit 03: Global root beer market 2016-2021 ($ millions)
Exhibit 04: Five forces analysis
Exhibit 05: Global root beer market by product 2016 and 2021 (% share)
Exhibit 06: Global decaffeinated root beer market 2016-2021 ($ millions)
Exhibit 07: Global caffeinated root beer market 2016-2021 ($ millions)
Exhibit 08: Global root beer market by distribution channel 2016 (% share)
Exhibit 09: Global root beer market by geography 2016 and 2021 (% share)
Exhibit 10: Root beer market in the Americas 2016-2021 ($ millions)
Exhibit 11: Percentage of population below 25 years in the Americas 2016
Exhibit 12: Root beer market in EMEA 2016-2021 ($ millions)
Exhibit 13: Number of craft breweries in the UK 2009-2015
Exhibit 14: Root beer market in APAC 2016-2021 ($ millions)
Exhibit 15: Percentage of population under the age of 35 years in APAC countries 2015
Exhibit 16: Key leading countries 2016
Exhibit 17: Root beer market in the US 2016-2021 ($ millions)
Exhibit 18: Root beer market in Germany 2016-2021 ($ millions)
Exhibit 19: Root beer market in the UK 2016-2021 ($ millions)
Exhibit 20: Root beer market in France 2016-2021 ($ millions)
Exhibit 21: Top global root beer companies in 2016
Exhibit 22: Competitive assessment of major players in the global root beer market 2016
Exhibit 23: Anheuser-Busch InBev: Revenue comparison 2015 and 2016 ($ billions)
Exhibit 24: Anheuser-Busch InBev: EBITDA comparison 2015 and 2016 ($ billions)
Exhibit 25: Anheuser-Busch InBev: Geographical segmentation by EBITDA 2016 (% share)
Exhibit 26: Anheuser-Busch InBev in global root beer market
Exhibit 27: Boston Beer: Revenue comparison 2015 and 2016 ($ millions)
Exhibit 28: Boston Beer: Gross profit comparison 2015 and 2016 ($ millions)
Exhibit 29: Boston Beer: Operating profit comparison 2015 and 2016 ($ millions)
Exhibit 30: Boston Beer in global root beer market
Exhibit 31: F.X. Matt Brewing in global root beer market
Exhibit 32: Small Town Brewery in global root beer market
Companies Mentioned are -Anheuser-Busch InBev, Boston Beer, F.X. Matt Brewing, Small Town Brewery, East 9th Brewing, Forbidden Root Restaurant and Brewery, Iconic Brewing, Mission Brewery, Molson Coors Brewing, and Sprecher Brewing.
Research methodology is based on extensive primary and secondary research. Primary research includes in-depth interviews with industry experts, vendors, resellers and customers. Secondary research includes MIR Platform, industry publications, company reports, news articles, analyst reports, trade associations and the data published by Government agencies.
Secondary Research Information is collected from a number of publicly available as well as paid databases. Public sources involve publications by different associations and governments, annual reports and statements of companies, white papers and research publications by recognized industry experts and renowned academia etc. Paid data sources include third party authentic industry databases.
Once data collection is done through secondary research, primary interviews are conducted with different stakeholders across the value chain like manufacturers, distributors, ingredient/input suppliers, end customers and other key opinion leaders of the industry. Primary research is used both to validate the data points obtained from secondary research and to fill in the data gaps after secondary research.
The market engineering phase involves analyzing the data collected, market breakdown and forecasting. Macroeconomic indicators and bottom-up and top-down approaches are used to arrive at a complete set of data points that give way to valuable qualitative and quantitative insights. Each data point is verified by the process of data triangulation to validate the numbers and arrive at close estimates.
The market engineered data is verified and validated by a number of experts, both in-house and external.
REPORT WRITING/ PRESENTATION
After the data is curated by the mentioned highly sophisticated process, the analysts begin to write the report. Garnering insights from data and forecasts, insights are drawn to visualize the entire ecosystem in a single report.